Key Account Management 1: Foundations

	The Role of the Account Manager Key Account Business Management requires a step change in responsibilities, skills and attitudes. *Topics: The challenge is EXECUTION; Key Account Business Management; KABM Tools Read More » Audio Visual Module $ 29.95*
	Customer Engagement Your toughest job: - selling the value of mutually beneficial business improvement to customers who just want a bigger profit subsidy. *Topics: A 20 Year Retail Evolution; Improving Customer Engagement; Excellence in Execution by KAMS Read More » Audio Visual Module $ 29.95*
	Account Profiles and Customer Research We need to know…and be seen to know…about our customers. *Topics: The Need for Account Profiles; Profile Structure and Content; Customer Research Read More » Audio Visual Module $ 29.95*
	Account Performance Analysis Take a more structured approach. Analysis versus Performance standards. *Topics: Account Planning Process: Introduction; Situation Analysis; Assessing Customer Needs; Opportunity Search Read More » Audio Visual Module $ 29.95*
	Account Planning Create a concise roadmap for Account Development. *Topics: Review of the Account Performance Analysis Module; Setting SMART Objectives; Strategies to drive the Plan; Preparing the Plan; Measurement and Control Read More » Audio Visual Module $ 29.95*


Selling to Retailers In Store Negotiation Finance & Personal Development	Sales Management Accelerating Team Learning	KAM Foundations KAM Business Management

*All prices are in Australian Dollars (AUD) & include GST